Category Archives: graphic design


Fonts & Photos: A match made in heaven

It's not new news to discover we're a bit font mad here at Flourish and when it comes to using fonts with imagery, we can't get enough. Finding an appropriate and engaging concept for your brand photography can be an incredibly difficult task in itself, but creating the perfect marriage between your fonts and your photography can be the difference between "wow" and "WOAH". Any photo will create a mood; an instinctive emotional reaction that doesn't just stem from it's content, it comes from the

Anthropologie comes to Guildford

Finally! Anthropologie brings a long-awaited, exciting and eclectic shopping experience to Guildford; one that you could say hasn't been conquered yet in this area. It's original mix of boho homeware, clothing and accessories opens up an interesting new culture of lifestyle products that you just can't seem to get anywhere else in Guildford. OK, there's Urban Outfitters but that definitely has a more American slant which is popping up a lot more now with the likes of Hollister and J.Crew arriving
Inky Blue Blog Design

Fresh off the press! Christmas tags from Inky Blue

The lovely Sara Dean from Inky Blue popped into the studio yesterday to give us all a gorgeous little pressie before Christmas. She's thoroughly embraced her new branding and blog design, and quite right too! You can catch up on Sara's brand story here. Here are some snaps of Sara's handmade Christmas tags, along with her business card. Stunning. Thanks Sara and Happy Christmas everyone! Here's to more beautiful branding in 2013!  
You Inspire Me Blog Design & Rebrand

Brand Styling & Blog Design for You Inspire Me

Corrina Gordon-Barnes approached us at the start of November with an already established and successful business, You Inspire Me, but realised she needed to visit her branding in a big way to really reach out to her existing customers more effectively, as well as open up new opportunities with other businesses. Most of our customers who are looking to rebrand their business tend to have three very important characteristics in common; an immense amount of passion in what they're doing, a serious
Alderley Pilates

Brand Identity for Alderley Pilates

You may remember our earlier post this week about Alderley Pilates? A successful pilates business based in Cheshire who saw an opportunity to step their branding up a gear. You can catch up on the first post here and here's the vision board to refresh your memory. The Vision Board If you've tried pilates yourself then you'll know that it's no easy feat! It's an elite form of exercise that's one of the most popular in the country and is well known for developing strength, flexibility and
Bumblebud bakery

Brand Styling for Bumblebud Bakery

Bumblebud Bakery is a specialist, hand-baked biscuit bakery looking to expand into other products in the not too distant future. You can read about the first stage of the brand identity and find out more about Lesley here. A reminder of the vision board Fonts and colour palette Muted colours and soft rounded fonts make for a warm and approachable look for Lesley's business. She pours heart-felt passion into every biscuit she makes and we all wanted this to shine through in her branding

From the studio this week: Alderley Pilates

Peter approached us towards the end of October thoroughly excited by the idea of rebranding his already successful pilates business, Alderley Pilates, based up in Cheshire. With a big customer base and a fantastic offering, Alderley Pilates is doing many things right but their branding just isn't communicating that clearly enough. Added to this, Peter is keen to open up opportunities of attracting a younger market, without losing his already loyal and dedicated current customer base. So at

Vision Board for Image Consultant, Vanessa Corrigan

Vanessa Corrigan is an image consultant who helps real women feel great about themselves. Feeling it was time for a refresh she came to Flourish to develop her brand and create the right impression to appeal to her prospective clients. From speaking with Vanessa we gained a really clear understanding of what her philosophy was which sparked some great ideas and a clear vision from the start. The autumnal colour palette is vibrant and rich and will be combined with strong, editorial
Logo Design Surrey

Inky Blue: Playing with paint

Creativity's a funny thing isn't it? To continue to produce work that pushes boundaries you have to be prepared to experiment, to take risks and to try things out. But you've also got to be prepared to look critically at an idea and question whether it's working or not. That's got to be easier in a team hasn't it? A creative team where you can push each other and also challenge each other - blissfully ignorant of the blood, sweat and tears that may have gone in to getting something to a certain point! For
Brand Agency Surrey

In the studio this week… a new Brand Identity and Blog Design for Inky Blue

How delicious is this blog design? Sara could be heard on all floors of the Flourish studio shrieking with delight when we presented her with the concept! She was absolutely thrilled at how we'd managed to both make something so non-visual as compelling as this and also how we'd managed to capture the essence of her. That's one of the things that we take the most delight in - beyond the creativity of the design it's the art of creating something that really encapsulates the person or the business