This came through the post last week from Anthropologie. Beautifully designed and photographed and so much more exciting than another email newsletter.
I’m not saying that emails don’t have their place, they absolutely do. But nothing beats holding a piece of print in your hands for actually connecting with a business does it?
Are you using print enough?
Following on from my last post about Arabic typography, I’ve been spending time looking into patterns that tickle my design taste buds and tie in well with the Arabic theme.
Whilst the theme is important, in this instance it’s equally important that it doesn’t become overwhelming so I’ve been thinking carefully about how I can use patterns like these in a subtle way. Quite often the most impactful geometric patterns come from very simple, basic underlying structures and the journey of stripping some of them right back to how they were first created has been really interesting and helped me get a better understanding of how I can create my own.
I was 21 when I discovered my burning passion for all things geometric and it took completing A-Levels in Chemistry and Biology and starting a degree in Geology to realise it (yes, I said Geology). But once I realised it, I was hooked and have been ever since. Looking back I can see now that it’s completely shaped the way I view design and it’s driven my passion for order and structure in the way I work.
Images sourced from www.butdoesitfloat.com/The-Maze-of-No-Emergence
Over the past week I have been working on an exciting new website design for the stylish baby changing bag company Mamami.
The design is still a work in progress so I will be revealing that later on but in the meantime I wanted to share a snippet which uses a watercolour brush stroke created in Photoshop.
Brushes can add personality, style and wow factor to your design. You can create stylish brush effects which look great behind images or with text over the top to enhance your design and give it a unique edge.
To reveal your preset brushes click on the brush tool in Photoshop. Or have some fun creating your own bespoke brush designs and add them to your brush list.
As you’re probably aware we are currently going through some design changes and I have been given the exciting task of illustrating our new icons. We have been working really hard to develop our own style that capture’s the essence of our brand. Over the coming weeks I would like to share with you our new illustrations, whilst at the same time [...]
In preparation for a new brand identity that we’re creating for a customer over the next couple of weeks, I’ve been doing some research into some beautiful script fonts that make me swoon! I’ve been exploring the big world of typefaces for a stunning accent font to work for brand packaging, potentially the tagline and [...]
Laila Zichmanis is a Canadian brand strategist and marketer about to launch her business, Lumena, in Toronto, Canada. We’ve been working with her for some time now to develop a powerful brand identity for her business and I think these three initial concepts Caroline and her team have created are just stunning aren’t they? Each [...]
Over the last couple of weeks I’ve shared with you some of the brands that I love, and the reasons why. We’ve also looked at some of the learnings you can take into your own business and I hope that I’ve started to inspire you about how you can make your brand more engaging, more [...]
I know it’s oh-so-tempting to go into lockdown mode come early December. Those marketing projects you have at the back of your mind can wait until after Christmas whilst you deal with the general madness of the festive season. And I do understand that thinking, but it doesn’t make good business sense. Why? Because that [...]
I’m delighted to be able to share the initial logo design concepts for Avatar Marketing Inc. Whilst we’ve worked with clients in Dubai and California previously, Laila was our very first Canadian client, and utterly lovely at that. She happened upon our website and loved what we were up to, and was determined to have [...]
We’re having a wonderful time in the studio at the moment working on some really challenging and creative projects. Excitingly we’re also working with clients from much, much further afield – including all over the UK and recently, Canada (more on that later…). Anyhow, Claire Prior is one of those “further afield” clients – having [...]
Creative inspiration and branding for ambitious small businesses.
on In the studio this week… The Pomegranate Brand Identity, The Finished Article
on In the studio this week… The Pomegranate Brand Identity, The Finished Article on In the studio this week… The Pomegranate Brand Identity, The Finished Article
on In the studio this week… The Pomegranate Brand Identity, The Finished Article
on Pomegranates and Persia
Unless otherwise stated all text, artwork and images are copyright to Fiona Humberstone and Flourish Creative Marketing Limited 2005-2012. You may use our images and artwork on your own blog provided that you link back to the post and credit us as owners.
Please don't reproduce our posts without contacting us first. Many thanks.
We hope you enjoy the blog!
