Websites

As we’d already designed (and built) the Hanging Space website, once we had finalised the logo designs they slotted nicely into the space at the top. We’d designed the logos and brand identity to work with our new website design because when we design a website, even if we’re not creating a new logo, we still want to get to the heart of the brand and design something with the right feel, does that make sense? And so it all slotted together rather nicely.

You’ll notice a conspicuous absence of the crocodile skin texture on the website: that was deliberate! It’ll make a beautiful splash on the printed literature, but we really felt it best to keep things simple and elegant on the website itself.

The Product Pages

Simple, elegant and image rich, each product page is designed to create a feeling of desire!

This experience page is fully editable and gives visitors a glimpse into what they can expect.

And Space Magazine. We love this! Elaine just doesn’t have the time to write a blog, but completely understands the importance of great content and so we came up with the idea of creating an online magazine for her which she can edit through her content management system. A magazine doesn’t need updating daily or weekly, and so we are looking forward to this giving Hanging Space the perfect balance between current content and not too much work.

Remember the old website?

Quite a transformation I hope you’ll agree! We’re really looking forward to seeing the impact this is going to have on the business and can’t wait to start work on some of the printed collateral.

Tagged as , Hanging Space in Branding, Rebranding, Web Design, Websites

I’ve been looking forward to sharing this project with you for quite some time now and I’m just delighted to be able to reveal the Hanging Space rebrand and new website design. This has been quite an extensive project, with a rebrand, new website design and shopfront design so I’ll be splitting this out over a couple of posts just so I don’t overwhelm you!

Elaine Palmer is the creative force behind Hanging Space, a Weybridge, Surrey based company who design and build bespoke, fitted furniture. The Hanging Space product is incredibly high end and bespoke, and their original website design just didn’t communicate that.

The original website

Elaine originally came to us with a very cool and clever logo she’d just had designed with another agency, ready to have us create a gorgeous and commercial website design. After much planning we developed a stunning design for the homepage as well as some really cool ideas for the site structure.

Iteration One

Whilst the logo ticked many of the boxes, as time went on, Elaine realised that it just didn’t feel right. And I get that – Elaine is highly creative and very feminine, and is working in a very high end market and so whilst the logo looked smart, it made sense to look at the logo design. The funky logo you see above is certainly very clever conceptually (the font plays on the idea of space, as does the icon) but it feels very masculine and cold.

Our philosophy is that when you connect you with your business and your customer you create a brand that’s incredibly powerful. I always think there’s a lot that you can do with a brand identity without necessarily needing to change a logo, but as Elaine was having a new shopfit and sign it made sense to be sure that this was right. And so she invited us to create a new logo design for her. I want to share that with you next.

Tagged as , Hanging Space in Branding, Case Studies, From The Studio, Logo Design, Rebranding, Web Design

I am so thrilled to be able to share this beautiful new blog design for Lisa Cox.

Lisa is a fabulous Garden Designer based in Leatherhead, Surrey, but whose flair for creating gardens that suit their owners has meant that she works both throughout the UK and internationally. Lisa has been blogging now for several years, and you may remember our initial blog design? This latest iteration reflects where Lisa’s business is right now and works with her blogging style just perfectly!

Chloe has made sure that Lisa’s new blog fits within Lisa’s brand style and website design, whilst at the same time giving another dimension to her brand. I think it’s really boring when your blog looks the same as your website: it’s supposed to have another voice, another take on your business. So we’ve used the distinctive handwriting font and the same colour palette but introduced some new texture, pattern and illustrations.

Redesigning the Flourish blog is one of the next jobs on our list, and so I’m incredibly jealous of the small details on Lisa’s blog: the customisation of things like the Link Within box and the way the comments box has been styled. Just gorgeous!

Lisa takes beautiful photos of both her own garden designs and also gardens that inspire her, and I really think the new blog design shows them off in their full glory. I saw lots of lovely comments on Twitter yesterday about Lisa’s blog and I’m really looking forward to seeing the impact it has on her business.

Oh and isn’t the name fab? Lisa and I brainstormed a lot, as I know did many of her friends! I forget who came up with the name, but I think it perfectly encapsulates what Lisa creates for her clients: a room outside they want to spend time in. And I think the strapline “Grand Plans for Outdoor Spaces” just builds on that nicely.

You can see Lisa’s new blog, The Room Outside, at blog.lisacoxdesigns.co.uk I’d love to know what you think…

Tagged as , garden designer, garden designer blog, lisa cox, the room outside in Blogging, Case Studies, From The Studio

When we think of branding as being all about how nice your website looks and how many people comment on your business cards it can be difficult to get a handle on the power of your brand. After all, as long as it’s smart, what does it really matter? Well I think it matters a [...]

Tagged as in Branding, Web Design

Ta da! The brand, spanking new website for the Branding Masterclass is now live, and with the next class less than four weeks away, I wanted to share the design with you. I’m not one to hang about (as my team will testify) and so when I made the decision to launch our first masterclass [...]

Tagged as , branding masterclass in Case Studies, Flourish Stuff, From The Studio, Web Design, Workshops

Have you discovered Blogstomp yet? If you’re a blogger and you blog photographs then you need this, like, yesterday. It’s AMAZING. Before we go any further, I’m not an affiliate, I’m not trying to make any money out of you. I have been using the app for a couple of weeks now and it has [...]

Tagged as , Blogstomp Review in Blogging

One of my favorite designers Mike Kus has recently given a talk called ‘Designing for Humans’. The talk explored the concept of creating meaningful visual designs with easy-to-use functionality in order to create an overall improved user experience. As part of this talk he did an unauthorised re-align of the Innocent brand. As they are a perfect example [...]

Tagged as , Mike Kus in Branding, Inspirations, Web Design

With all of the resources you have to cope with when managing your business – email, website administration, twitter, social media etc. – there will always come a point when one of them stops working the way you expect it to. Whether your e-mails aren’t coming in or you’re seeing an error page when you [...]

Tagged as in Tutorials, web development, Websites

It’s no great marketing secret that testimonials are good news for your business. They add credibility, a different perspective and reassurance to your prospective customers that they’re not making a mistake in doing business for you. Every website should have testimonials. Preferably on every page, preferably attributed to a real person in a real place [...]

Tagged as in Websites

I’m really excited to share our initial concept for Mamami by Chet’s new website design and rebrand. We’ve been working with Chet now for a number of weeks to get to the heart of her brand and come up with a more compelling and irresistible way to communicate with her ideal clients. Mamami’s Current Website [...]

Tagged as in Branding, Rebranding, Web Design