In the studio this week… A brand new website for Sara Jane Chocolates
Regular blog readers will have been on Sara’s journey from a germ of an idea back in the Spring to a fully fledged business complete with website five months later. You might remember me asking for your help in helping Sara choose a logo (she loved them all and couldn’t decide), we then updated you with the finished logo and stationery before I had the enviable task of having to plan out her site. Naturally I needed to undertake plenty of research whilst planning the site (and probably gained a few pounds in the process…).
Sara offers handmade chocolates for corporate events and weddings as well as (sign me up!) making and tasting parties. The goal was at this stage to provide an information resource, Sara has a young family and didn’t want a shop on the site (at the moment) so we just needed to make it look gorgeous and provide enough information for Sara’s customers to get in touch.
Sara wrote her own copy with a few pointers from me and I love the fact that she’s so effectively communicated her passion for her business and her chocolates.
I love the way Chloe has used imagery to guide people around the site – it makes things so much more interactive. And the photography works really well.
What do you think?
