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White Rhino, The Initial Concepts

By Fiona Humberstone, 2nd Jun 2008
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In this post we shared the winner of the Grow Your Business branding competition’s brief with you. Now here are the concepts. You can download the document in full if you like, and here are the concepts in brief.

CONCEPT ONE
Logo1 A bold, inspiring font and colour choices. We understand that your business works hard to create the perfect event with as little ‘fuss’ as possible for your client, so with this in mind we’ve created a fuss-free logo option but with plenty of character. We’ve also tried out some options with a rhinosaurus’ footprint; subtle but quirky.
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CONCEPT TWO
Logo2
This logo has a more relaxed feel to it and paired with more calming colours makes for a lovely, well balanced finish. The illustration style is fresh and quirky, adding a flash of creativity and passion to the overall style.

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CONCEPT THREE
Logo3
Again, the muted blues and greys feel really appropriate and welcoming, and we’ve tried an alernative illustration style that carries a little more depth and realism to it. There’s something about the rhino being on top of the letters that gives a sense of control and stability.
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If your business would benefit from a branding makeover why not join us for a free branding consultation? During that hour you’ll gain specific feedback on your brand: what’s working and what’s not. You’ll also see the impact that design has on other businesses like yours, and you’ll leave with a clear vision for where your brand needs to be heading.

To book, simply call us on 01483 401 818 or email guildford@printing.com

Download 852738.pdf

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Tagged as in Branding, Case Studies, Flourish Stuff, Graphic Design, Logo Design

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