Will you help Fizazzle pick a new logo?

So we presented the concepts for the Fizazzle rebrand to an incredibly lovely and excitable Tanya Quinn on Friday and guess what? She loved them! The real challenge that she has is that she’s very torn between a couple of the concepts and her husband prefers the other one. Typical eh? And that’s where you come in. Would you vote for your favourite?

Just in case you need a refresher, the mood board for the project is back here. Our concept was to capture as much of the energy and wow factor as possible and I think that’s what concepts one and three do in spades. Concept two was much more about creating an upmarket luxury feel brand which would firmly communicate the company’s position at the top end of the market and I’m thinking that’s where the challenge lies. This is as much about Tanya deciding whether her business is more about the adult or the children’s events (right now she does both and will continue to do both). Concept One is much more child friendly, concept three more about the grown ups (I was going to say adult entertainment there but that’s not what I mean at all!). I do think that with the addition of colour we could really make concept two work for a younger audience but we would really love your thoughts. Cast your vote and have your say at the bottom of this post…

Concept One

Bursting with energy, positively fizzing with colour and texture this fun concept is strong, smart and confident.

Concept Two

Incredibly compelling with the line drawings and the pared back colour this concept has confidence in spades.

Concept Three

Quite literally bursting with energy, this concept takes the explosive idea and makes it graphical and fun.

Over to you

Which should Tanya pick for her business? What do you think? We’d love your thoughts…

Tagged as , fizazzle in Branding, Case Studies, From The Studio, Graphic Design, Logo Design, Rebranding