Wow! Thanks Bernay!
By Fiona Humberstone, 7th Jan 2009
Over the past couple of months we've been working with the very fabulous Bernay Laity at in:colour. in:colour is the UK's leading colour consultancy and helps individuals and companies communicate more effectively through colour. I have to say, it's been absolutely fascinating stuff, and we shall be signing up to Bernay's next Colour in:communication course!
Anyway, my point is that we've been helping Bernay overhaul her website to make it much punchier – both in terms of the design and also the copy. We've designed the site to be much easier to access, and also much more search engine friendly. We've also thought at every point about the end goal – what is it that in:colour want people to do on each page? Where do we want them to go next?
I've (almost) finished writing the copy for Bernay, and Rob and Caroline are putting the finishing touches to the design and this popped into my inbox this morning, so I thought I'd share it with you.
"I am so excited at the potential that the fresh new and engaging copy combined with the new designs will offer which will open I believe, many new doors for the business. And I want to thank you and all the team involved so much for all your hard work! It’s brilliant!"
Bernay Laity, in:colour
The in:colour website is currently being finalised, so you won't be able to look around it just yet, however you can see the original above and a sneak preview right here, and I shall post as soon as it's up and running as I am very excited about getting this one live.
Tagged as in Case Studies, Copywriting, Marketing, Online Marketing, Search Engine Optimisation, Web Design, Websites
